At Carnegie Mellon University, “My heart is in the work” is more than a slogan — it’s a reflection of who we are. We are seeking an inaugural Associate Director of Graduate Enrollment Marketing who has an opportunity to bring that same passion and dedication to Graduate Admissions! Carnegie Mellon University is a private, global research university that stands among the world’s most renowned education institutions. With ground-breaking brain science, path-breaking performances, creative start-ups, big data, big ambitions, hands-on learning, and a whole lot of robots, CMU doesn’t imagine the future, we invent it. If you’re passionate about joining a community that challenges the curious to deliver work that matters, your journey starts here!Carnegie Mellon’s Division of Enrollment Management seeks a highly experienced and strategic marketing leader for the role of Associate Director of Graduate Enrollment Marketing. Reporting to the Assistant Vice Provost for Enrollment Marketing and Communications, this professional will be responsible for defining and executing a comprehensive, sustainable graduate recruitment marketing framework across the university and in close collaboration with University Communications and Marketing. This role is critical to ensuring dedicated focus and strategic growth for CMU's graduate programs, distinct from undergraduate recruitment efforts.Core responsibilities include:Serve as lead and manager on the development and execution of a comprehensive graduate enrollment marketing strategy to increase visibility, generate qualified leads, and support enrollment goals across CMU’s graduate program portfolio.Drive the development, implementation, and continuous optimization of an institution-wide graduate recruitment marketing plan, focusing on building a robust, measurable and sustainable framework that sets a positive, compelling, and powerful entry point for students that segues naturally into the individual marketing and c
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