Social Media Marketing Executive Content CreatorSalary Range 30005000Job SummaryAs a Social Media Executive you will initially focus on strengthening the companys and subsidiaries social media presence through strategic content planning and audience engagement Over time the role will expand to managing external clients and developing social media strategies aligned with their branding and business objectivesKey ResponsibilitiesPhase 1 Internal Social Media Develop and execute social media strategies across key platforms including Facebook Instagram RedNote TikTok and LinkedIn Manage content calendars content creation and publishing schedules Develop engaging social media content including shortform videos visual assets and copywriting Monitor social media metrics audience engagement and content performance Work closely with internal teams to align content with brand positioning and marketing objectivesPhase 2 External Clients Manage social media accounts and campaigns for external clients Develop platformspecific content strategies based on clients brand and business objectives Monitor analyze and optimize campaign performance Prepare performance reports and provide datadriven recommendations Progressively take on team leadership and oversee client campaign executionRequirements Bachelors degree in Marketing Communications Digital Media or a related field Minimum 13 years of experience in social media or digital marketing Strong knowledge of social media strategy content marketing and audience engagement Proficient in content creation tools such as Canva and CapCut Experience in client management or a digital marketing agency is an advantage Creative analytical and resultsoriented with strong communication skills
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