Role SummaryWe are looking for a structured handson marketer to run the marketing of FampB for 2 brands end to endYou will turn brand direction into clear plans and calendars launch products and campaigns on time manageour agencies and report performance through our operations platform Idara This is an executionheavy rolewith real ownership and direct exposure to leadershipKey Responsibilities1 Planning Draft the annual and quarterly marketing plan communication directionmarketing calendar and KPI targets for CEO approval Maintain a single alwaysupdated marketing calendar across both brands Keep each brands voice and positioning distinct and consistent2 Initiatives amp Launches Plan and execute product releases offers seasonal campaigns Ramadan Eid National Day etc andawareness campaigns Run every launch through a structured checklist brief timeline owners approvals golive postlaunchreview Coordinate with operations kitchenRampD supply chain and finance so launches are ready on the ground notjust online3 Agency Management Brief social media and creative agencies clearly and on time Review challenge and approve agency output against brand guidelines and objectives Track agency deliverables timelines and performance4 KPIs amp Reporting Build monitor and own the marketing KPIs dashboard on Idara Produce weekly and monthly performance reports sales impact campaign results social performancecustomer feedback Turn data into insights and recommendations not just numbers5 Market Awareness Track FampB trends competitors and platform changes in KSA and the region Bring new ideas and test opportunities to the table regularlyRequirementsRequirementsMusthave 35 years in marketing with at least 2 years clientside in FampB QSR retail or FMCG Proven experience running product launches or campaigns end to end Experience managing or briefing external agencies Strong organizational skills calendars timelines checklists followthrough Comfortable with data builds reports reads sales figures draws conclusions Excellent communication with internal teams and external partners Fluent Arabic and EnglishNicetohave Experience with restaurant POS or operations platforms and sales data Knowledge of delivery apps marketing tools HungerStation Jahez Keeta etc Basic design or content tools Canva CapCut for quick internal drafts Understanding of the Jeddah market and Saudi consumer cultureWhat Success Looks Like Within 15 days an approved marketing plan for 2 brands with a detailed calendar for thenext 3 months and a highlevel calendar for the full year Every launch delivered on schedule with a postlaunch report A working trusted KPI dashboard on Idara reviewed weekly with leadership Agencies briefed and managed with clear accountabilityWhat We Offer Direct work with leadership and real ownership of two brands Exposure to the full FampB cycle RampD operations launch and results Growth path toward Brand Marketing ManagerHow to ApplySend your CV and one example of a campaign or launch you ran including what you did the timeline andthe results
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