Growthdriven social surround Flexibility to grow and learn AWS Medical Dental Weekly LunchLocation Kuala Lumpur Salary Range RM 4500 RM 6000 per month MYRAbout GNAME GNAMEcom is a Singaporebased domain registrar specializing in professional digital identity While we are a market leader in Asia we are currently executing a focused expansion into the US marketWe dont have layers of bureaucracy or corporate fluff Instead we value technical craftsmanship direct communication and the ability to move fast We are looking for a Content Writer who wants to own our brand voice and help us establish trust in a new highly competitive territoryThe Opportunity This is a foundational content role You wont be inheriting a 500page style guide you will be the one writing it As we seed our first 50 advocates in the US your words will be the primary vehicle for building trust by proxyYou will have the unique opportunity to shape the narrative of a global brand from the ground up You will work directly with the Head of IMC to translate complex technical conceptslike domain management and digital infrastructureinto compelling hightrust content that resonates with a sophisticated North American audienceKey Responsibilities Brand Voice Ownership Define and maintain a consistent boutique tone across all USfacing channels ensuring we sound professional authoritative and approachable MultiChannel Content Create highquality copy for our website blog email newsletters and LinkedIn specifically tailored to the US tech and domain registry niche Advocate amp Partner Collateral Draft the narratives pitch decks and onepagers used by our partner account managers to seed our brand advocates SEO amp Educational Content Write clear informative guides and articles that help users navigate the world of domains while improving our organic search footprint CrossBorder Translation Collaborate with the Singapore HQ to adapt existing Asian market successes into culturally relevant content for the US Editorial Management Own the content calendar from ideation to publishing ensuring every piece of content serves a specific strategic goalWho You Are A Versatile Writer You can switch from writing a technical howto guide to a highlevel brand manifesto without breaking a sweat A Strategic Thinker You dont just write for the sake of writing you understand how content fits into a wider GTM strategy and a customers journey An Editor at Heart You have a zerotolerance policy for fluff jargon and typos You believe in craftsmanship over volume A SelfStarter You thrive in a lean environment You dont wait for a briefyou find the gaps in our narrative and suggest ways to fill themRequirements Mandatory Nativelevel English amp Mandarin proficiency with a deep understanding of US business idioms and cultural nuances 35 years of professional writing experience ideally in B2B tech SaaS or digital infrastructure A portfolio that demonstrates your ability to make dry or technical subjects feel engaging and trustworthy Optional Basic understanding of SEO principles and how to write for both humans and search engines Optional Experience working in a startup or a small agile team is a significant plusWhy Join Us Friendly and collaborative team culture Stable growing company with a focus on efficiency and innovation Good benefits including AWS Medical Insurance Dental and Eye Care Team Building Birthday Party Afternoon Tea and Snacks
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